BLACKPINK Members Lisa and Jisoo in Brand Rivalry!

Music fans, especially K-Poppers know the girl group BLACKPINK. This girl group consists of four beautiful women who have succeeded in releasing many famous singles and albums around the world. BLACKPINK has received numerous awards for their expertise in singing and dancing.

BLACKPINK’s members Lisa, Jisoo, Jennie, and Rose have their respective positions in the group. Jisoo is the lead vocal and visual lead or the face of the group. Meanwhile, Lisa herself was positioned as the lead rapper, main dancer and sub vocalist.

Jennie also sometimes goes solo with a position as a rapper, lead vocalist and center. Rose is the main vocalist and dancer. Despite their assigned positions in the group, who would have thought that there is a competition among them?

Calm down first, the competition in question is not negative competition. The competition that occured between the two BLACKPINK members Lisa and Jisoo is related to advertising. Lisa and Jisoo are models from different well-known jewelry brands.

Lisa became a model for Bvlgari while Jisoo joined Cartier. The choice of the two models is not without reason. There were many considerations that finally each brand decided to use the two BLACKPINK members in their competition.

Bvlgari considers Lisa very suitable to be a model because the image displayed by Lisa is modern and trendy in accordance with the image of Bvlgari. Meanwhile, Jisoo was chosen by Cartier because she has a beautiful image with a strong charisma that dominates the camera.

The results of using two BLACKPINK members as models successfully catapulted the Bvlgari and Cartier brands. The names Bvlgari and Cartier are the two brands most frequently mentioned by netizens.

The companies admit that their popularity cannot be separated from the selection of the two models. According to Bvlgari and Cartier, Lisa and Jisoo had such a strong influence on social media that they were able to popularize the company’s brand with great success.

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